Department of Commerce
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Browsing Department of Commerce by Author "Gaonkar, Sadanand"
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Item A factor-cluster approach in assessing residents' perceptions towards sustainable rural tourism development(Revista Latino-Americana de Turismologia, 2024-10-25) Gaonkar, Sadanand; Sukthankar, Sitaram V.Rural tourism is now widely embraced and has given rural residents numerous recreational business opportunities to engage in tourism globally. Therefore, they are required to investigate even on a lesser scale. In this regard, a study was conducted to ascertain how locals view sustainable rural tourism development and how these perceptions vary across various demographic categories. The data was gathered from 300 randomly selected Dharbandoda Taluka, Goa, India residents and analyzed using descriptive statistics, Exploratory Factor Analysis (EFA), and Cluster Analysis. The EFA revealed the five main factors, namely, the public utility services factor, economic factors, social factors, cultural factors, and environmental factors. The factor-cluster analysis results identified the three main clusters: Socio-Environmental, Socio-Economic, and Socio-Cultural Focused. It is revealed that cluster 3 has more respondents who are female, ages between 18 to 25, single, and employed, and have favorable attitudes toward the sustainable development of rural tourism. The study concludes that the region will experience significant growth if more local and natural resources are utilized efficiently.Item Mapping the behavioral intentions of tourists to revisit cultural destinations: A bibliometric analysis(African Journal of Hospitality, Tourism and Leisure, 2024) Gaonkar, Sadanand; Sukthankar, Sitaram V.The growing popularity of cultural tourism destinations has been the subject of numerous studies for decades. These destinations significantly contribute to the tourism industry by promoting and developing tourism products, attracting many tourists. Thus, it requires a thorough understanding of mapping the tourist's revisit behavioural intention to this destination. This also requires investigating what antecedents contribute to tourists' revisit behavioural intentions. Therefore, through a bibliometric analysis, this study addresses the overview of the current scope and boundary of knowledge to map the tourists' behavioural intentions to revisit cultural destinations. Data from 125 Scopus articles from 2003 to 2023 were analysed, and a review analysis was carried out using VosViewer and Biblioshiny software. A PRISMA approach is used to identify the research articles. The findings revealed that articles published from 2019 onwards have gradually increased in this area of research. Similarly, the author's contribution and network analysis results have been produced that revealed the antecedents of behavioural intention to revisit, such as Tourists' Destination Image, Tourists' Satisfaction, Tourists' Memorable Experience, Tourists' Motivation, and Perceived Authenticity. The study concludes that tourism managers and policymakers need to look at these aspects to develop the tourism industry while focusing on the cultural destination of the region.