Navigating Growth and Sustainability: Strategy Mapping Across the Life Cycle of a Fishermen’s Cooperative
| dc.contributor.author | Dhaimodka, Sarvesha | |
| dc.contributor.author | Sukthankar, Sitaram V. | |
| dc.date.accessioned | 2026-02-17T07:29:33Z | |
| dc.date.available | 2026-02-17T07:29:33Z | |
| dc.date.issued | 2025 | |
| dc.description.abstract | This study maps strategies adopted by a fishermen’s marketing cooperative to sustain and grow across its life cycle stages. It employs an exploratory case study aligned with Cook and Burress's (2009) lifecycle framework, using in-depth interviews, documents, observations, and informal discussions as data sources. Findings show that each phase presents distinct challenges that can be addressed through timely, stage-appropriate strategic choices. The study highlights the importance of a robust financial foundation and complementary activities, such as retailing and banking, providing a practical framework for cooperative leaders—especially in developing countries to prevent stagnation and foster long-term success. | |
| dc.identifier.citation | Arthamimansa. 17(2); 2025; 53-63. | |
| dc.identifier.issn | 2320-0197 | |
| dc.identifier.uri | https://arthamimansa.in/Home/PreviousIssue | |
| dc.identifier.uri | http://khandolacollege.ndl.gov.in/handle/123456789/251 | |
| dc.language.iso | en | |
| dc.publisher | Vidarbha Arthashastra Parishad | |
| dc.subject | SOCIAL SCIENCES | |
| dc.title | Navigating Growth and Sustainability: Strategy Mapping Across the Life Cycle of a Fishermen’s Cooperative | |
| dc.type | Article |
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